Trust Evidence

B2B Certification Evidence Page Template

How manufacturers should publish certificate numbers, issuers, validity periods, scopes, and PDFs for AI-verifiable trust.

Evidence Page Pattern

This page is a publishing standard for B2B certification evidence. It does not claim that GEO · Compare2Best owns ISO, CE, FDA, or TÜV certificates. It explains how manufacturers should present real, verifiable certificates so AI systems and buyers can inspect them.

Certification evidence fields

Minimum fields for a certification page
FieldWhy it mattersExample format
Certificate nameDefines the compliance claim.ISO 9001:2015 Quality Management System
Certificate numberAllows buyers and AI systems to verify the document.Certificate No.: [verified number]
Issuing bodyDistinguishes credible authorities from vague logos.TÜV / SGS / UL / notified body name
Validity periodPrevents expired certificates from being cited.Valid from YYYY-MM-DD to YYYY-MM-DD
ScopeClarifies which products, factories, or processes are covered.Applies to [product category] manufactured at [factory site]
PDF evidenceGives buyers a verifiable source file.Downloadable PDF with sensitive fields redacted only when necessary

Suggested page structure

  1. Summary table of active certificates.
  2. One detail block per certificate with number, issuer, scope, and expiry.
  3. Downloadable PDF or verification link.
  4. Change log for renewed, expired, or superseded certificates.
  5. FAQ explaining what each certificate covers and what it does not cover.

Schema recommendation

Use Organization, Product, and Certification-like evidence through hasCredential or additionalProperty where appropriate. When schema vocabulary does not perfectly fit the certificate, keep the HTML table explicit and verifiable.

Do Not Fake Compliance

Do not create certificate numbers, issuer names, or PDF files unless they are real and approved for publication. False certification claims are worse for GEO than having no certification page.